Automatically Control and Reduce Your Brand Budget on Search.
Strategically and automatically defend your brand on engines of research while reducing your budget.
Actors committed to optimizing their search strategy
Benefits
Why choose
SmartBrand?
Reduce your advertising expenses
Identify and stop cannibalistic ads automatically to save money in the first month.
Analyze your Brand Traffic
Understand where your visitors come from by combining SEO and SEA data.
Visualize your share of voice
Track your overall visibility and the reduction of your advertising expenses in real time.
Analyze the competition
See in real time who is bidding on your brand and how.
Defend your brand
Continue to protect your brand, but only when needed.
Save or Reinvest
Use the savings generated for truly effective acquisition campaigns.
Process
A simple set-up, in 3 steps.
Connect your Google Ads account
We identify your brand keywords and analyze your current visibility.
Analyze your search presence
Visualize your traffic, your SEO positions, your SEA ads and those of your competitors on your Brand keywords.
Automate optimizations
We reduce your expenses by disabling unnecessary ads or adjusting your CPCs automatically.
“SmartBrand allowed us to find the right balance between SEO and SEA on our brand. In a few weeks, we regained organic visibility and reduced our Google Ads costs.”
Everything that SmartBrand made for you.
Intelligent campaign activation
SmartBrand identifies in real time the moments when your brand protection ads are useless — for example, when no competitor is ranking on your keywords and you are already 1st in natural referencing.
Target better, Spend less
Not all audiences require the same level of exposure. SmartBrand adapts the delivery of your ads based on the profile of users and their behavior, to focus your investments on the segments that are most likely to convert, while avoiding unnecessary expenses.
Automatic CPC adjustment
Our algorithms adjust your bids dynamically according to the level of competition. When the pressure is on, your CPCs are increased to ensure your presence. In the absence of a rival, they are reduced, maximizing your budget without losing performance.
Concrete results, told by our customers.
“Since we started using CrawlPrice, our price monitoring has been 100% automated. We react more quickly, effortlessly, and we have gained +18% margin on our strategic products.”
“Since we started using CrawlPrice, our price monitoring has been 100% automated. We react more quickly, effortlessly, and we have gained +18% margin on our strategic products.”
“Since we started using CrawlPrice, our price monitoring has been 100% automated. We react more quickly, effortlessly, and we have gained +18% margin on our strategic products.”
A solution for each control level.
Monitor the use of your brand and get squatting alerts.
Take it to the next level and turn off unnecessary ads.
Benefit from all the options for an optimal brand strategy.
Native integration.
Our platform is connected to the main solutions on the market and allows you to share your data to optimize your performance.
Google Ads
SmartBrand is connected to your Google Ads account, retrieves all the statistics of your brand campaigns and can make changes to your campaigns.
Google Search
SmartBrand is connected to your Google Search Console in order to retrieve all the statistics of your SEO Brand positioning.
Looker Studio
Our databases are natively integrated into Looker Studio in order to create tailor-made dashboards and have an immediate update.
Do you want to take back control of your brand campaigns?
Get started with SmartBrand and automate brand defense. Less waste, more results — without upsetting your Google Ads structure.
Questions
Frequent.
Get answers to questions the most frequent.
Yes, you can use Discover mode, which gives you access to a dedicated dashboard.
Yes everything is configurable and customizable.
Yes, you can go back to Discover mode whenever you want.
You have access to dedicated reporting that allows you to check in real time that your traffic performance remains stable while reducing advertising costs.
Absolutely, especially on Bing for example.
A question?
Contact us.
Our team of experts by your side.
Founder of Feed Manager 1st expert agency in Google Shopping
Ex-Country Manager at Lengow, 10 years at Google - Google Shopping Manager France
A developed solution by the Labelium group
SmartBrand is supported by the expertise of the Labelium group, a digital performance marketing agency. You benefit from a reliable tool, designed by e-commerce and marketing experts.
